VIBRATIONS OF BEAUTY

Vibrations of Beauty Event Social Rollout

The Brief

Support Vibrations of Beauty, a one-day immersive wellness experience, with a social rollout that extended the energy of the event beyond the physical space and translated the in-person experience into engaging, community-driven content.

The APPROACH

  • Designed the official event flyer and supporting promotional assets shared across social.

  • Supported pre-event promotion through content highlighting physical flyering around Manhattan.

  • Concepted and executed a post-event affirmation series, capturing attendees in an on-site affirmation cam room using close, grainy camcorder footage for an intimate, analog feel.

  • Designed and delivered detailed shot lists and creative direction for the videographer to guide the recap capture.

The OUTCOME

  • 54K impressions across social platforms.

  • Strong post-event engagement driven by the affirmation series, which resonated both in-person and online.